Modular Grid Assignment (Text Body Copy)

More on Grids!

Goal:
To explore page layout using a grid system

Information:
A typographic grid organizes text and images across the pages of a document. A grid can consist of a single column framed by margins, or it may have multiple columns.

When you design a grid, you typically begin with vertical divisions (columns), and then add horizontal divisions (modular grid=one that uses both vertical and horizontal divisions).

Process:
Create a new document in InDesign that is 8 x 8 inches.  Using a minimum of a 4×4 grid system to a maximum of an 8×8 grid system, arrange the text below on the grid. You may use any sans serif typeface (example: Helvetica, Century Gothic, Futura, etc) using 8 point type size.  Be sure to play around with type arrangement and hierarchy, to help communicate in a clear and efficient manner.  It should be well organized and easy to read when finished.

 

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Here is the body copy for the Modular Grid Assignment:

COMMON TYPOGRAPHIC DISEASES
Various forms of dysfunction appear among populations exposed to typography for long periods of time. Listed here are a number of frequently observed afflictions.

Typophilia
An excessive attachment to and fascination with the shape of letters, often to the exclusion of other interests and object choices. Typophiliacs usually die penniless and alone.

Typophobia
The irrational dislike of letterforms, often marked by a preference for icons, dingbats, and—in fatal cases—bullets and daggers. The fears of the typophobe can often be quieted (but not cured) by steady doses of Helvetica and Times Roman.

Typochondria
A persistent anxiety that one has selected the wrong typeface. This condition is often paired with
okd (optical kerning disorder), the need to constantly adjust and readjust the spaces between letters.

Typothermia
The promiscuous refusal to make a lifelong commitment to a single typeface—or even to five or six, as some doctors recommend. The typothermiac is constantly tempted to test drive “hot” new fonts, often without a proper license.

 

 

 

Enjoy!
Prof. Redding

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